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Vol 21 No 11 Nov/Dec 2016

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Intellectual Property in the International Marketplace: Vol 2 2nd ed

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ISBN13: 9780471351092
ISBN: 0471351091
Published: February 2001
Publisher: John Wiley & Sons Ltd
Format: Hardback
Price: £195.00



Intellectual property ""exploitation"" is a hot topic in international business. The cost and difficulty of introducing new products to the consumer markets leads companies to take better advantage of existing intellectual property, which can include patents, trademarks, technology, and copyrights. Companies with intellectual property must understand the value of their own property, extract the absolute maximum during their licensing and joint venture deals, make themselves attractive to investors who may be wary of investing in a company with no tangible assets, and protect their product from infringement. What makes this process more difficult is that they must now also do this on a global level, working in multiple foreign markets that have diverse and constantly changing laws. This set aims to help companies gain an advantage in the global market. It focuses on developing trends in valuation, exploitation, and the protection of intellectual property.

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Contents:
COMMERCIAL EXPLOITATION OF INTELLECTUAL PROPERTY; The Acquisition and Disposition of Intellectual Property in Commercial Transactions: The Canadian Perspective (R. Jolliffe & A. Gill); The Acquisition and Disposition of Intellectual Property in Commercial Transactions: The U.S. Perspective (S. Fifer & C. Been); The Acquisition and Disposition of Intellectual Property in Commercial Transactions: The European Perspective (M. MacDonald & A. Horton); International and U.S. Licensing of Intangibles (L. Bryer); Available Remedies for Dispute Resolution in International and Domestic Trademark Licenses (T. Max); Bankruptcy and Intellectual Property (W. Goldman & C. Klink); TAKING A SECURITY INTEREST IN INTELECTUAL PROPERTY; Liberating Untapped Millions for Investment Collateral: The Arrival of Security Interests in Intangible Assets (M. Simensky & H. Gootkin); International Laws and Developments on Security Interests in Intangible Assets: Argentina (S. Ellmann); International Laws and Developments on Security Interests in Intangible Assets: Australia (S. Williams, et al.); International Laws and Development on Security Interest in Intangible Assets: Brazil (L. do Amaral & P. Siemsen); International Laws and Developments on Security Interests in Intangible Assets: Canada (G. Wall); International Laws and Developments on Security Interests in Intangible Assets: Chile (R. Cooper); International Laws and Development on Security Interest in Intangible Assets: Colombia (A. Rodrmguez & H. Williamson); International Laws and Developments on Security Interests in Intangible Assets: Denmark (D. van Kaam & S. Arnesen); International Laws and Developments on Security Interests in Intangible Assets: Ecuador (B. Horowitz); International Laws and Developments on Security Interests in Intangible Assets: European Community Trademark (W. Stahlberg & A. Ebert-Weidenfeller); International Laws and Developments on Security Interests in Intangible Assets: Finland (R. Hilli); International Laws and Development on Security Interest in Intangible Assets: France (J.-P. Stenger); International Laws and Developments on Security Interests in Intangible Assets: Germany (W. Stahlberg & A. Ebert-Weidenfeller); International Laws and Developments on Security Interests in Intangible Assets: Honduras (R. Mejma M.); International Laws and Developments on Security Interests in Intangible Assets: Hong Kong (L. Esler); International Laws and Developments on Security Interests in Intangible Assets: Hungary (E. Szigeti); International Laws and Developments on Security Interests in Intangible Assets: India (A. Lall & A. Salhotra); International Laws and Developments on Security Interests in Intangible Assets: Ireland (M. Tierney & N. Tierney); International Laws and Developments on Security Interests in Intangible Assets: Israel (N. Wilkof & A. Lewin); International Laws and Developments on Security Interests in Intangible Assets: Italy (D. de Simone & G. Puglielmetti); Internat...