Intellectual Property: Valuation, Infringement and Joint Venture Strategies: 2006 Supplement


ISBN13: 9780471728924
ISBN: 0471728926
New Edition ISBN: 9780471797272
Published: May 2005
Publisher: John Wiley & Sons Ltd
Country of Publication: USA
Binding: Paperback
Price: Out of print

Out Of Print

The 2006 Supplement contains the following new chapters:-

  • Chapter 12A: Risk Adjusted Cash Flows
  • Chapter 14A: Right of Privacy, Publicity, and Celebrity Persona
This book is designed to simplify the process of attaching a dollar amount to intangible assets, be it for licensing, mergers and acquisitions, loan collateral, or investment purposes. It provides practical tools for evaluating the investment aspects of licensing and joint venture decisions, and discusses the legal, tax, and accounting practices and procedures related to such arrangements.

It also examines the business economics of strategies involving intellectual property licensing and joint ventures; and provides analytical models that can be used to determine reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements.