Sales Promotion and Direct Marketing Law 5th ed

Subjects:
Consumer Law

ISBN13: 9781845924560
ISBN: 1845924568
Published: June 2007
Publisher: Tottel Publishing Ltd
Country of Publication: UK
Binding: Paperback
Price: £65.00

This timely new edition covers the significant changes to the framework of price promotions brought about The Gambling Act, which comes into force in 2007. Comprehensively updated, this practical guide covers: self regulation under the ASA; the new British Code of Advertising, Sales.