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Forward-thinking firms know that listening effectively to their clients is crucial for improving client service, value, retention, and, ultimately, profitability.
It can also help future-proof your firm by embedding client relationships, and anticipating client needs.
Managing Partner’s report, Client Listening: Why It Pays and How to Do it, will show you how to design and implement effective client listening programmes and act on the intelligence gleaned to secure these critical benefits for your firm. .
It highlights the important factors that must be considered before launching a client listening programme, and offers practical advice to ensure its success. Topics include how to:
Useful appendices are also included to assist you with the design, launch, and fine-tuning of your own client listening programmes. These include: