About this Book
Data sits at the centre of the modern economy. It presents business leaders and managers with significant opportunities and challenges. To grow their organisations, taking advantage of the latest technological developments, whilst meeting increasingly demanding regulatory and compliance requirements.
In this practical guide, Steven Roberts looks at the steps Irish businesses must take to comply with the data protection laws. Data breaches can have a critical impact on the reputation, operation and finances of an organisation. Public expectations around the use of personal data have also grown, spurred by high profile scandals and increased awareness generated by the GDPR. Consideration is given to the impact of artificial intelligence platforms. These complex technologies pose particular privacy risks. At a time when managers are looking to AI to grow their business, the author outlines practical steps that can be taken to ensure data protection best practice.
Who Should Buy this Book?
Data Protection for Business: Compliance, Governance, Reputation and Trust is written and designed for business professionals. Told in a straightforward, informative style, it is essential reading for managers and senior leaders seeking to building an effective and compliant data protection culture. This book will also be an invaluable resource for sales and marketing professionals, compliance and data protection practitioners and persons interested in GDPR generally.
