Innovation must translate into tangible value to sustain competitive advantage. As AI accelerates invention and global patenting shifts eastward, managing intellectual property (IP) is now as vital as overseeing factories or R&D.
Patent Management offers a practical guide for executives, innovators, and academics to harness patents as drivers of value in dynamic markets. Blending decades of global research with industry collaboration, the book covers:
Built on projects with leading organizations like the European Commission and WIPO, this book connects theory and practice to make IP a lasting competitive edge.
