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 William Webster, Robert Weatherley


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 Mark Watson-Gandy


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Using the Law for Competitive Advantage


ISBN13: 9780787956233
ISBN: 0787956236
Published: May 2004
Publisher: John Wiley & Sons Ltd
Format: Hardback
Price: Out of print





With the arrival of expanding globalization, technology, and entrepreneurship the law has become an enabler that allows firms to globalize, to develop entrepreneurial ventures, to create a customer-focused company, and to create corporate values. This resource shows how individual managers can use the law to create competitive advantage for their company.

Contents:
Series Foreword.; Preface.; 1 Seizing Competitive Advantage: A Legal Plan for Managers.; 2 Meet Your Customer Needs: Moving from Product Liability to Product Innovation.; 3 Create Competitive Advantage Through Your Employees: Workers' Compensation, Wrongful Discharge, and Sexual Harassment.; 4 Use Regulation as a Source of Competitive Advantage: Transforming Environmental Regulation into Value Creation.; 5 Resources, Tools, and Values.; Notes.; The Author.; Index.;.