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The regulation of the media has become an important and integral part in understanding the new global developments in this area. Technological convergence and corporate conglomeration have resulted in the media facing fundamental challenges, especially from the regulators. In particular, the public service ethos traditionally associated with British Broadcasting is under attack from market values. The commercialization and privatization of communication threatens the role of the media in a modern democracy. This book defines signposts for effective regulation of the media, especially from the perspective of citizenship, and addresses the key issues requiring attention.