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Vol 21 No 11 Nov/Dec 2016

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From Assets to Profits: Competing for IP Value and Return

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Edited by: Bruce Berman

ISBN13: 9780470225387
Published: November 2008
Publisher: John Wiley & Sons Ltd
Country of Publication: UK
Format: Hardback
Price: £33.99



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Edited by industry expert Bruce Berman and with contributions from the top names in IP management, From Assets to Profits provides a detailed overview of what intellectual property assets are, how they work, and what professionals need to know about them to succeed in today's competitive business environment.