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Change and the Modern Business

Edited by: Neil Harris

ISBN13: 9780333680919
ISBN: 033368091X
Published: June 1999
Publisher: Palgrave Macmillan
Country of Publication: UK
Format: Hardback
Price: Out of print
Paperback edition out of print, ISBN13 9780333680926



'If you are looking for something to bring you up to date on the impact of change on the business environment, you will be interested in this book ... an inspiration to the teacher who wants to adopt a fresh approach.' - Teaching Business & Economics The impact of change on the business environment has dominated business thinking over the past decade and continues to do so. This book focuses on the impact of change on modern business by making it the central and integrating theme through a number of areas including, marketing, human resource management, economics and law. Each is explored in terms of its theoretical basis and the application of this theory to case studies. It is particularly suitable for undergraduate business courses and for students on MBA programmes.

Contents:
List of Figures and Tables - Introduction; N. Harris - Modern Developments in Business Strategy; J. Cross - The Economics of Organisational Change; N. Harris - Services Management; G. Akehurst - Information Systems and Business Change; R. Thomas - The Marketing Conundrum; A. Ranchhod - The Human Impact of Organisational Change; B. Thornton - Lean Production is only for the Large?; H. Stewart - EU Environmental Policy and Business; A. Webb - Intellectual Property Law; M. Wing - Competing in the Global Market: A Study of UK Maritime Industries in Transition; M. Rowlinson