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Wildy’s Book News

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Vol 22 No 3 March/April 2017

Book of the Month

Cover of Company Directors: Duties, Liabilities and Remedies

Company Directors: Duties, Liabilities and Remedies

Edited by: Simon Mortimore
Price: £225.00

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UK Public Holiday May 2017

Wildy's will be closed on Monday 1st May and will re-open on Tuesday 2nd May.

Online book orders received during the time we are closed will be processed as soon as possible once we re-open on Tuesday.

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Managing Intellectual Assets in the Digital Age

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ISBN13: 9781580533591
ISBN: 1580533590
Published: April 2003
Publisher: Artech House Books
Format: Hardback
Price: £66.00



Written for technology professionals and business managers/owners alike, this is a comprehensive overview of the key legal and economic issues that affect rights of access and use for intellectual property and knowledge assets, with special emphasis on computer software, Internet content, and digital media. It addresses the management of both traditional intellectual property and the broader set of knowledge assets in a single resource. The author seeks to present these subjects in a style designed for a wide range of practitioners who are not intellectual property or knowledge management specialists, and he approaches the challenge of managing these assets from a multidisciplinary perspective.

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Contents:
Introduction: Overview of Intellectual Property and Knowledge Assets. Traditional Software Protection Strategies. Open Source: An Alternative Model. Trademark Protection Online. Protecting ""Look and Feel"" of Online Content. Managing Digital Media. The Challenge of Peer-to-Peer and Distributed Computing. Property Law & Commercial Transactions Law Applied to Digital Content. Controls on Technology Development and Transfer. Valuing and Managing Knowledge Assets. Principles for Managing Intellectual Property and Knowledge Assets.