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Vol 21 No 9 Sept/Oct 2016

Book of the Month

Cover of Goode on Commercial Law

Goode on Commercial Law

Edited by: Ewan McKendrick
Price: £170.00

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Joint Venture Strategies: Design, Bargaining and the Law

ISBN13: 9781783475032
Published: December 2015
Publisher: Edward Elgar Publishing Limited
Country of Publication: UK
Format: Hardback
Price: £90.00

In stock.

Although they have the potential to create synergies, joint ventures by their nature contain inherent risk. Therefore, each partner in a joint venture needs to incentivize each other in order to maximize its own payoff. Extensive pre-contractual and post-contractual bargaining is essential. This book provides successful bargaining strategies from the point of view of each partner company.

Using a game theoretical framework to analyse joint venture strategy, it describes practical and legal issues that arise when creating synergies and incentive bargaining in a joint venture. With a particular focus on intellectual property law, including analysis based on many real cases, the book covers issues relating to creating synergies, corporate law issues of conflicts of interest, and antitrust law issues relating to cooperation between independent companies.

Theoretically new and practically useful, Joint Venture Strategies will appeal to academics and practicing lawyers. From a corporate perspective, this book is essential for successful joint venture planning and strategy.

Commercial Law
I. Introduction
2. Conflicts and Risks in Joint Ventures: Premises of Incentive Bargaining
3. Bargaining over Sharing Control
4. Bargaining over Sharing Total Return
5. Bargaining over Exit Rights
6. Synergies
7. Intellectual Property and Incentive Bargaining
8. Pre-Contract Bargaining
9. Legal Measures for Finalizing Bargains
10. Post-Contract Bargaining
11. Cost-Centers, Profit-Centers and Human Capital Provider Autonomy
12. Termination of Joint Venture
13. Successful Joint Ventures: Avoiding Common Joint Venture Pitfalls
14. New Trend: Hybridization of Joint Venture Agreements and Venture Capital Investment
Table of References