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This invaluable bestselling guide has been completely updated. Informed by the author’s extensive experience, it provides a practical and straightforward guide for practitioners who are looking to start a small practice and those already running a small practice and looking for ways to improve performance.
The first part of the book deals with starting up in business, from deciding the legal constitution of the practice to finance and advertising. The second part covers the ongoing management of the practice, including a dedicated chapter on marketing and how to manage the growth of the firm.
The appendices are reproduced on the accompanying free CD-ROM. These include specimen documents for easy and fast customisation, saving you time and money!